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MoM of Sweden designs big, bold, and timeless jewelry - to wear daily and love for life! The design is unique, often with organic shapes and soft forms, though many attitudes! Inspiration is found in nature, architecture, and meeting people. Our jewelry has a Scandinavian timeless design and our specialty is the big and bold silver rings.
We care about sustainable fashion so you will never find trendy fashion jewelry by season with us. Quality, as well as timeless design, is important so the jewelry can last a lifetime. We design one piece at a time and never collections, but our pieces can be mixed and matched together - MIX & MATCH.
Our jewelry is always made of silver and, of course, recycled.
"Jewellery is about self-expression, we all wear and choose them according to our taste and personality. In the end, jewelry becomes a chameleon to the wearer, just like perfume can smell differently on different people. So it's not always about the jewelry itself, it's about YOU!"
We want you to feel satisfied and unique every time you shop with us, as a customer, you are the most important for us. We always offer free shipping, exchange, and returns so you can feel safe.
If you have been a customer of ours, we appreciate it if you would like to give a product review. As a thank you, we offer you 10% off on your next purchase.
We also appreciate if you give a review on Facebook and Google.
Marie and Maria (MoM) started MoM of Sweden in 2015, friends for many years.
"We share the passion for big and timeless silver jewelry with clean and bold design."
MoM of Sweden was founded in 2014 by Marie and Maria, hence the name MoM. Friends for many years with a common passion for especially big rings with an attitude that they thought was very difficult to find.
Both have a background within design and interior design and have worked in leading positions, both internationally and in Sweden.
"We both had come to a phase in life when we felt it was time to seek new challenges, so the timing was perfect. It simply became the starting point for MoM of Sweden."
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Today, Marie is the sole owner (together with her husband Mikael) and runs MoM of Sweden with both design and sales, as Maria has chosen to move on to new challenges.
¨We have left the city and moved to the countryside. We love it and we are living our dream. Our friends are often visiting us as well as our children and grandchildren. I get so inspired by the beautiful nature here, our garden, the sea, and the beach. A lot of our time off works are spent in the garden¨.
"My passion for silver jewelry started for over 30 years ago when I attended a jewellery course. I made the ring MAMA, with the shape of a breast when I was in the middle of a time of childbirth and breastfeeding. I had four children in five years so a lot of focus was on breasts and breastfeeding. I wanted to honor my breasts as a symbol of giving life including creating a powerful female symbol. Over time, the "hanging breast" MAMA was also added, for explanatory reasons:)
The ring MAMA including the hanging breast MAMA is in MoM of Sweden's range, see the whole family here. By that time I also realized that breasts not only give life, they also take life. Today we are proud partners of the Swedish Breast Cancer Foundation, read more here about our cooperation.
Marie is not formally trained as a silversmith, but courses and one year at the Academy of Jewelry, while the family lived in Paris, have given her extensive knowledge of the properties and moldability of silver. Today Marie is making all prototypes for MoM of Sweden's jewellery.
We care about sustainable fashion, or slow fashion as it's also called, but what do we mean by that?
We believe that starting with good quality, married with a timeless design is a prerequisite for long-lasting jewelry. We do not produce trendy fashion jewelry by season, nor at a fast pace. Our new products are rare but here to stay for a long time.
We design one piece at a time, but our pieces can be worn together, MIX & MATCH: You can easily mix the jewelry to create new expressions and combinations, therefore also last longer.
We always use sterling silver as we think silver is a beautiful material that is aging together with us. By that time, the silver jewelry will get scratches that create a beautiful patinated surface, just like with us.;) Part of our silver is of course recycled.
Our ambition is not to be found with many resellers, we select our few partners with care. This means that our jewelry will not be produced in big volumes. This also means that we hope you feel a bit special and unique wearing our jewelry - unique jewelry that not so many others have.
We don't cooperate with influencers but we love publishing pictures that happy customers send to us. We appreciate a lot when we get pictures sent to us, or published on social media. it's fantastic to see our jewelry on different and "ordinary" people, it feels more real.
You will never find SALE with us, sometimes we do offer good offers but mostly only for our subscribers to our Newsletter.
We do NOT like phenomena like Black Friday as we think it creates a consumption hysteria with very negative buying behaviors. Too many purchase things that were not in their planning, to begin with, but triggered in a belief it was a super good deal. Such a waste!
Last year Black Friday, we posted the below pic on our social channels. With us, you can feel safe in knowing what the products cost.
All this together is "slow fashion" and sustainable fashion for us.
When we developed the packaging for our jewelry, we knew we would use renewable and recycled materials. It also needed to be strong enough to handle transport, but also be a beautiful storage box for your MoM of Sweden jewellery.
We were so happy to find our sustainable and durable packaging, and they are beautiful! MoM of Sweden's packaging is made in Sweden. 90% of the paper is recycled and produced in Europe.
The boxes are available in three sizes and we use the smallest ones for smaller silver rings, earrings, chains, bracelets, and pendants. The medium-sized jewelry box is used for our bigger jewelry, like the big silver rings, pendants, and earrings. The biggest jewelry box is used for the bigger silver bracelets and earrings. You always get a polishing cloth, of course, chemical-free, and a smart jewelry bag made of cotton to store your jewelry, especially perfect for travels.
Read more here how you can polish your silver jewelry using sustainable products you already have at your home.
Finally, we have found a sustainable e-commerce bag made of paper, of course, FSC certified and also resealable for both exchanges and returns.
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Our jewellery is manufactured by two suppliers in India with a long tradition of jewellery making. The artisans are skilled with extensive experience and focus on quality.
We build a long-term relationship where we share the same values with a focus on people and the planet. Everyone is working under good and fair conditions, with local sustainability. Of course recycled gold and silver are used and all their gemstones are ethically purchased, conflict-free, and fairtrade. For us, it's a true pleasure every day we can spend time together with the skilled smiths.
We are mostly shipping our prototypes to our suppliers in order to avoid too much traveling to India. This is working well and most questions can be solved via a WhatsApp call;)
Silver is a very resistant material and will last a lifetime! Your jewelry will age together with you. Scratches may occur, but no worries, they level out and form a beautiful patinated surface. The more you use your silver jewelry, the more beautiful it gets.
We love to have your personal stories of why you like your ring, bracelet, earring, or any of the other jewelry. On the page "My Favorite", you can see what it looks like when customers share their favorite piece of jewelry from MoM of Sweden. If you want to share, please contact us! We also appreciate it if you would like to give your product review in our webshop. You can also give a review on our Facebook page or on Google!
Read more about what other customers think here. (Only available in English)
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